Teen Slang · Appearance & looks

What does “Kawaii” mean?

Cute, in the Japanese aesthetic sense. 'So kawaii.'

Where “Kawaii” comes from

Japanese anime/manga culture vocabulary.

Why teens actually say it

Names a specific cute aesthetic teens adopt.

What it means for you as a parent

Wholesome.

How it’s used

  • “Look at this kawaii little cat keychain!” Delighted over something adorable in the cute Japanese style.
  • “Her whole room is so kawaii, pink everything.” Admiring a sweet, cutesy aesthetic. Soft and cheerful.

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