Teen Slang · Social & friendship

What does “Hard” mean?

Cool, impressive, or intimidating. 'That outfit goes hard.'

Where “Hard” comes from

AAVE-derived intensifier widespread now.

Why teens actually say it

Praises something for being striking.

What it means for you as a parent

Benign.

How it’s used

  • “That new track goes so hard, on repeat all day.” Strong praise for something impressive. Enthusiastic.
  • “Your jacket goes hard, where’d you get it?” A genuine compliment on someone’s style. Approving.

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